Apr 9How to Audit a Google Search Ads AccountHow to conduct a Google search ads audit, including keyword bids, campaign structure, conversion tracking, and task automation.
Aug 25, 2021How to Optimize Facebook Ads and Increase ConversionsHow to optimize Facebook ads and increase conversions by following best practices for campaign structure, targeting, budgeting, and more.
Aug 19, 2021How to Launch a YouTube Ads CampaignBrief summary on different types of YouTube ads and how to launch the first campaign.
Jul 28, 2021The Future of Remarketing Without Third-Party CookiesGoogle has announced that it will remove third-party cookies from Chrome in 2023. This will significantly change digital advertising.
Jul 25, 2021SEO versus PPC - which is a better strategy for your business? SEO versus PPC - a question that comes up time and time again in the digital marketing industry.
Jun 23, 2021LinkedIn Ads: Best Practices for Launching Ad CampaignsAs LinkedIn has been gaining popularity in Japan, I've recently helped a few companies with LinkedIn Recruiter, Sales Navigator, and Ads.
May 11, 2021I passed the Facebook Blueprint certification testI earned my Facebook Blueprint certification a few weeks ago. Here's how I prepared and took the test.